Italian fashion brand Mandarina Duck has selected payments technology business SafeCharge International Group to provide a new online payments process.

Mandarina Duck, which specialises in leathergoods and travel items, is using SafeCharge to help increase conversion rates while protecting its ecommerce platform from fraud by dynamically routing users for 3D Secure checks when relevant or required.

Mandarina Duck specialises in leathergoods and travel items such as this stylish pink bag.

Founded in 1977, Mandarina Duck was acquired in July 2011 by Korean group E-Land.

SafeCharge provides global omnichannel payments services from card acquiring and issuing to payment processing and checkout.

SafeCharge SVP Sales EU Umberto Corridori said that Mandarina Duck is already seeing increased payment success rates.

Its payment platform connects directly to major payment card schemes including Visa, Mastercard, American Express and Union Pay as well as more than 150 local payment methods.

The company, which has offices around the world, has been listed on the London Stock Exchange AIM market since 2014.

Mandarina Duck’s checkout page connects to SafeCharge Payments Engine to process transactions and manage risk. Only suspicious transactions are routed for additional authentications.

SafeCharge SVP Sales EU Umberto Corridori said: “A seamless online payment process with the right technology is crucial for a successful customer experience.

“SafeCharge enables payment pages to be optimised for conversion, and in just a few weeks, we are already seeing increased payment success rates.

“Our goal is to guarantee more sales in a safe environment and the first round of feedback is extremely positive. SafeCharge Checkout Page includes innovative features that are designed to create a frictionless payment experience for customers.

“From one-click payments for returning customers, decline recovery, and Dynamic 3D Secure, SafeCharge Checkout Page ensures an improved performance at the checkout and a visible decrease in abandonments.”