MALAYSIA. Malaysia Airlines is bringing a taste of its onboard cuisine to the home delivery market, via its online Temptations store.
From today, the carrier’s signature chicken and beef satay – which is usually served onboard to its Business Class and Business Suite passengers – will be available to customers residing in Malaysia’s Klang Valley area, which includes the cities of Selangor, Kuala Lumpur and Putrajaya.
A Malaysia Airlines cabin crew member turned entrepreneur, Michael Carlos, is managing the new satay home delivery service through his company Carlos Space.
Each package of satay consists of six sticks of frozen, pre-cooked and ready-to-eat chargrilled chicken or beef satay plus one individually-packed authentic peanut sauce.
Malaysia Airlines Group Chief Marketing and Customer Experience Officer Lau Yin May said: “Our satay has been served onboard since we first took to the skies in 1973 and we are delighted to share it with customers with the rollout of the home delivery service of Malaysia Airlines Signature Satay today.”
She added: “During normal times, we uplift 17,000 sticks of satay on our 300 flights daily. Today we are happy to share our Malaysian hospitality with customers, many of whom have not had the opportunity to travel with us for over a year, via Temptations.”
Malaysia Airlines is actively encouraging enterprise among its staff and recently launched MHartisans, an avenue for its employees to create, produce and sell their ranges of handcrafted items via the Temptations platform.
