Louis Vuitton opens pop-up store at London Heathrow T4

The T4 pop-up arrives in advance of a permanent store, as Louis Vuitton broadens its presence at London Heathrow

UK. Louis Vuitton has opened a 20sq m pop-up store at London Heathrow Airport Terminal 4. The unit will be open for five months, before a permanent Louis Vuitton store opens in November. This follows previous store openings at Heathrow Terminal 5 in 2014 and Heathrow Terminal 3 in 2017. The pop-up houses men’s and women’s leathergoods and accessories.

Heathrow Airport noted: “The pop-up space at T4 is inspired by the ‘My LV World Tour Collection’ that pays homage to Gaston-Louis Vuitton’s private collection of destination stickers. Giant monogrammed name tags alongside stickers of famous monuments and landmarks adorn the store’s see-through façade, referencing labels from the 1930s that were originally affixed to trunks and luggage to symbolise the art of travelling and exploration.”

Style snapshot: The unit offers some of the luxury brands leading leathergoods and accessories

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