Lotte Duty Free to open Longchamp boutique at Guam Airport

GUAM. Lotte Duty Free will introduce French luxury brand Longchamp at A.B. Won Pat International Airport in Guam, with the opening due on 30 July. The 289sq ft outlet will be located in space previously occupied by Bally.

The store will offer the latest collections of Longchamp women’s handbags, including its Le Pliage bag, as well as small leathergoods and accessories.

Longchamp will extend its growing presence in Asia Pacific travel retail with the Guam opening (Sydney T1 pictured)

Lotte Duty Free Guam’s new CEO Jaeha Kim said: “The brand appeals to Japanese and Korean female customers who appreciate Longchamp’s fine leather craftsmanship. We are pleased to be able to offer Longchamp products to travellers coming through Guam International Airport.”

The store features the Longchamp name printed on the entrance floor and also on a Champagne-coloured fascia. The interior walls and cabinetry feature a contrasting white and earth tone to help better showcase the goods, said the retailer.

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