Kreol Travel Retail has partnered with Lagardère Travel Retail to launch Anchor milk powder at Singapore Changi Airport.
Anchor, owned by leading dairy exporter Fonterra, is claimed to be New Zealand’s number one milk brand. Fonterra is involved in every step of Anchor milk powder’s production, from sourcing the milk at farms to delivering the products to stores worldwide.
Kreol Travel Retail CEO Mr A. S. Lal said: “We are representing the brand in select travel retail markets and it is performing extremely well. We enjoy working with the Fonterra team who are enthusiastic about the travel retail sector. At Changi, it’s the Chinese, Indonesian and Indian travellers who are keen on the product.
“We are actively working to expand into new markets and Kreol Travel Retail has a dedicated Anchor team to serve our customers. We get regular feedback from retailers and end customers which helps enhance our services.”
Lal added: “We are proud to be associated with Lagardère and are working closely with their Saudi Arabia operations team. Sölen, Crispo, Nadir Turkish delight, Anchor milk products and Jango instant drink powder are our top performing brands in Saudi Arabia duty free shops.”
