BAHRAIN. Bahrain Duty Free and The Estée Lauder Companies have created an eye-catching pop-up store and campaign for prestige fragrance brand Kilian.
An elegant red couch is at the centre of the space, surrounded by counters where guests can discover a range of fragrances, and learn more about the stories behind their chosen scents.
The partners said: “By Kilian fragrances are reminiscent of founder Kilian Hennessy’s childhood haunts including the enveloping scents of oak Cognac barrels that line the ancient vaults of the Hennessy dynasty.”
Bahrain Duty Free CEO & Board Director Bassam Al Wardi said in a LinkedIn post: “It is a privilege to highlight the incredible By Kilian at Bahrain Duty Free. Our team has worked closely with the Estée Lauder team to develop a space that elevates the shopping experience, while displaying a truly sophisticated insight into the world of master perfumery.
“With the creative pursuits of our partnerships, we hope to make duty free shopping a more interactive and immersive experience for our customers. Special thanks to Estée Lauder and By Kilian for trusting us to bring their pop-up campaign to life. We envision this stunning set-up will be a great success.” 
