First-time exhibitor Puressentiel will launch a range of six travel packs of its best-selling lines at the upcoming TFWA World Exhibition in Cannes (Blue Village F7).
Puressentiel specialises in aromatherapy and essential oils. The independent, family-run French company was founded in 2005 by Isabelle and Marco Pacchioni. The couple aimed to “invent tomorrow’s well-being” by using natural active ingredients to offer a range of safe, effective and easy-to-use products.
Puressentiel offers a range of over 250 products which are available in 80 countries. The company said its travel retail concept is designed to meet the needs of both travellers and retailers. It includes dedicated merchandising materials and the travel shopping-exclusive packs.
The six kits – Best of Essentiel, Tropical, Purifying, Jet Lag, Flight and Adventure – offer a range of products which include gel and roll-on for aching muscles and headaches, air spray, stress roll-on and anti-mosquito spray.