Infinity & Co makes Cannes debut with new Phoebe collection

First-time exhibitor Infinity & Co is set to launch eight collections at next week’s TFWA World Exhibition (Green Village, L62).

The English jewellery brand will highlight the Phoebe range, which is part of its autumn/winter 2018 collection.

Infinity & Co targets travellers with its new Phoebe range. The brand aims to offer affordable pieces that yet offer the elegance and refined design of fine jewellery.

Infinity & Co Managing Director Samantha McDermid said: “We are thrilled to be making our debut this year. We have a beautiful new booth and our AW18 collections are our strongest yet.

“As a company with a clear focus on travel retail, it is incredibly important for us to be able to present our designs in Cannes.”

McDermid said the brand was focusing on global expansion for its I&Co and Love X Infinity lines, both of which target gifting.

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