Our regular feature celebrates memorable scenes, moments, launches and campaigns related to the global aviation and travel retail sphere.
The travel retail industry is celebrating Lunar New Year 2023 through a series of promotions and messages offline and online as the sector looks forward to continued prosperity and the welcome return of Chinese travellers.
We take a glimpse at travel retail’s welcome to the Year of the Rabbit online.
IPP Group Founder & Chairman Johnathan Nguyen with his son Phillip (CEO of IPP Travel Retail) and Phillip’s fiancee Linh welcome in the Lunar New Year in Vietnam. “Chúc mừng năm mới 2023 (Happy New Year 2023)”, reads Phillip’s message on LinkedIn. “Happy Tết (Tết Nguyên Đán – Vietnamese Lunar New Year).”
As reported, Dewar’s is welcoming the Year of the Rabbit with its biggest-ever omnichannel campaign running at 11 key locations in Asia Pacific travel retail, alongside a web makeover in partnership with The Moodie Davitt Report.
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