Our new daily feature celebrates key moments, launches and campaigns in the global aviation and travel retail sphere.
You’ll forgive me for being parochial in my choice of today’s image but when Heinemann promised me an immersive experience before my visit to their Sweet Dreams by Heinemann stores at Hong Kong International Airport today, I was determined to test the theory.
Each of the retailer’s eight stores here features a different theme. It doesn’t take a… ahem… rocket scientist to tell you that is store is dedicated to a space station concept. Or that premium Swiss chocolate brand Lindt is expecting take-off. Who the astronaut is, who knows?
Look out for our full report tomorrow.
