Image of the day: Golden moments at Dubai Duty Free

Our daily feature celebrates memorable scenes, moments, launches and campaigns from the global aviation and travel retail sphere.

Today’s striking image comes from Dubai Duty Free and underlines the increasing importance the retailer is placing on Chinese customers (and staff), whose contribution to total spend far outweighs their share of total passenger numbers.

The image is in fact a screen grab from a nicely put together video (view below) on the retailer’s home page which shows the breadth of the Chinese Fu 24kt Gold Collection.

As part of its Year of the Dog celebrations in January, Dubai Duty Free presented Certificate of Appreciations to Chinese staff who had completed ten years of service. At the end of last year, 693 of Dubai Duty Free’s 5,900 staff were Chinese nationals.

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