Harper Dennis Hobbs (HDH) has been appointed to distribute British makeup accessories brand Spectrum in global travel retail.
The female-owned company was founded by sisters, Hannah and Sophie Pycroft in 2014. Spectrum specialises in makeup brushes and accessories. Today, it is one of the leading brands in the affordable makeup brushes and accessories category in the UK.
In the domestic market, Spectrum is available with ASOS, Harrods, Cult Beauty, Zalando and ULTA online. The Spectrum website currently serves 221 countries with Canada, China and the US being their largest growth territories.
With Harper Dennis Hobbs as travel retail partner, Spectrum hopes to bring ‘a pop of colour’ to travellers’ makeup bags.
Spectrum is being showcased at the TFWA World Exhibition in Cannes, at the Harper Dennis Hobbs stand (H35 Yellow Village).
“We are incredibly proud to be working in partnership with Spectrum,” commented Harper Dennis Hobbs Wholesale Director Jessica McGratty-Singer. “A true start up, Spectrum was created from a garage in Barry, South Wales. It is truly impressive how they have grown to be a leading brand within a competitive category.”
To celebrate its launch in the channel, Spectrum is launching an exclusive range with bespoke packaging to suit different channels. Highlights include the Spectrum Travel Mini Cocktail Collection, Spectrum Travel Books and Spectrum The Sun Sets.
McGratty Singer added, “We have worked closely with Sophie and Hannah to develop an exclusive range that offers both premium quality at accessible price points that would be suitable for both impulse purchase and gifting. Spectrum have established themselves perfectly across the domestic market, it is our vision to work in partnership with Spectrum to expand within the travel channel with an initial listing confirmed on board 30 cruise ships the focus will be across airports, cruise, ferries and inflight.”
Please contact JessicaMcGratty-Singer@hdh.co.uk for an appointment to view the exclusive Spectrum range.