Giorgio Armani Beauty names Cate Blanchett as Global Beauty Ambassador

Giorgio Armani hailed Blanchett’s striking natural elegance (© Tom Munro for Giorgio Armani Beauty)

Giorgio Armani Beauty has announced actress Cate Blanchett as the brand’s first Global Beauty Ambassador.

Blanchett has been the face of the Sì fragrance since its creation in 2013. As of now she will represent Giorgio Armani Beauty’s skincare, make-up and fragrance categories.

Giorgio Armani said Blanchett is everything the Giorgio Armani woman stands for. “Luminous and sophisticated, her natural elegance and distinguished beauty are striking,” said the designer. “I am pleased to deepen our longstanding relationship.”

Earlier this year L’Oréal and Giorgio Armani Beauty renewed their licence deal until 2050.

 

 

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