Foreo extends CDFG partnership in Haikou

Foreo has been steadily expanding its retail network in Hainan since the beginning of the pandemic in 2020
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CHINA. Swedish beauty technology and wellness house Foreo has partnered with China Duty Free Group (CDFG) to open two branded areas at Haikou Meilan International Airport Terminal 2.

Foreo’s presence comprises a gondola and a wall bay within CDFG’s new T2 store which carries an array of luxury, fashion, watches and jewellery and beauty brands.

Foreo features its hero Luna 3, Luna Mini 3 and Issa Mini 2 lines alongside its popular gift sets.

The Luna range offers gentle yet effective cleansing through T-Sonic pulsations and is integrated into the Foreo app to offer bespoke skincare treatments.

The Issa Mini 2 is a travel-friendly electric toothbrush that uses 9,000 T-Sonic pulsations per minute to gently clean the teeth. The child-friendly ISSA Mikro is also available.

The branded space, which offers Foreo’s best-selling lines, is located in CDFG’s Terminal 2 store

“We are thrilled at yet another opportunity to expand our brand further in the Hainan province,” commented Foreo Global Travel Retail Director Gary Leong.

“Placements in the island have become especially sought-after since the beginning of the pandemic and Foreo is lucky enough to have a fantastic partner like CDFG to work and cooperate with. We look forward to many future placements to go one step further in making Foreo available for all.”

As reported, CDFG officially celebrated the opening of its striking new duty free store at Haikou Meilan Airport on 21 December. The opening of the third floor space (trading as Haikou Meilan Airport T2 Duty Free Shop) means CDFG, part of China Tourism Group, now enjoys full coverage across both T1 and T2.

Our coverage of the CDFG opening featured on location report drawn from Hainan Hinews Media Co, The Moodie Davitt Report’s strategic partner in Hainan. Click here to read the full story. 

Footnote (1): Every fortnight The Moodie Davitt Report publishes Hainan Curated, in association with Foreo, a selection of all recent stories from the offshore duty free sector in Hainan province.

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Footnote (2): The Moodie Davitt Report has launched an e-newsletter, Wellbeing Curated, in association with Rituals. It offers a curated selection of stories focused on the key wellbeing category in travel retail and beyond.

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