Swedish beauty tech and wellness brand Foreo and anti-ageing sister brand FAQ are launching promotional campaigns at The InterContinental Sanya Haitang Bay Resort and the Sanya EDITION in Sanya, Hainan from 1-31 October.
The promotions, set to coincide with China’s Golden Week holidays (1-7 October), will offer a premium afternoon tea experience for customers who purchase Foreo or FAQ products at China Duty Free Group’s Sanya International Duty Free Shopping Complex in Haitang Bay.
For a minimum spend of CNY1,500 (US$231) on Foreo products at the CDF Mall, customers are gifted an afternoon tea voucher for two at the InterContinental Sanya Haitang Bay Resort.
Meanwhile, customers who purchase any FAQ product will receive a premium afternoon tea voucher for two at the Sanya EDITION Sky Bar.
Foreo and FAQ have ongoing partnerships with both hotels, with both brands designing their own exclusive afternoon tea vouchers.
In addition, The InterContinental Sanya Haitang Bay will promote the afternoon tea offer on its Little Red Book and Weibo channels, with the latter having a following of 408,000.
“Conducting a promotional campaign with such revered names in the travel industry will no doubt help us to expose our brands further to a new segment of travellers,” commented Foreo Global Travel Retail Director Gary Leong.
“The campaign spans the October Golden Week national holiday in China, and this partnership will definitely enhance customers’ interest in shopping for FAQ and Foreo products during their vacation in Sanya, Hainan. I’d like to thank InterContinental Sanya Haitang Bay Resort and the Sanya EDITION for being such professional and cooperative partners, and we look forward to further promotional campaigns in the future.”
Note: Every fortnight The Moodie Davitt Report publishes Hainan Curated, in association with Foreo, a selection of all recent stories from the offshore duty free sector in Hainan province.
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