Ferrero Travel Market is collaborating with entertainment group Universal to launch a new line of Kinder Surprise treats.
The packs, which include elements that are exclusive to travel retail, will be revealed at next month’s TFWA Asia Pacific Exhibition in Singapore (Basement 2, J8).
The collection includes a Kinder Surprise T3 ‘Jurassic World’, the Kinder Surprise T6 ‘Minions around the World’ multi-pack and a collectable Kinder Surprise T3 ‘Adventure Girls’ clutch bag.
The Kinder Surprise T3 ‘Jurassic World’ packs are styled as the head of a Tyrannosaurus, a Triceratops or a Velociraptor with ‘leathery’ skin, bared teeth and piercing eyes. Each pack contains three Kinder Surprise chocolate eggs containing one of eight dinosaur toys, each of which opens to reveal its skeleton.
Travel retail is the only channel in which this collection features fully-licensed Jurassic World toys.
The Kinder Surprise T6 ‘Minions around the World’ collection features yellow Minion-shaped packs of six Kinder Surprise chocolate eggs which contain a Minion toy.
All the toys are travel-related and include a Minion on holiday in Hawaii and a snorkelling Minion. Travel retail is the only market in which the toys in the gift pack are exclusively Minions. The yellow barilotto can be turned into a Minion using stickers provided inside the pack.
The Kinder Surprise T3 ‘Adventure Girls’ gift bag contains three chocolate eggs which contain figures of a Pam, Liz or Kate Adventure Girl. Outfits are interchangeable and the pack is shaped like a clutch bag with ribbon handle and button closure.
