FRANCE. Nice Côte d’Azur Airport recently collaborated with five local bloggers to highlight its clothing and accessories offer to travellers via a Fashion Week event.
The Fashion Week, which took place from 18 to 28 May, coincided with the Cannes Film Festival and the Monaco Grand Prix. The event promoted the opening of several new shops in Terminal 2, including Salvatore Ferragamo, Michael Kors, Emporio Armani, Zegna and Paul & Shark.
The five local travel and fashion bloggers (Céline, Lola, Jonathan, Cathy and Lisa) participated in ‘Operation Glamour’. The influencers wore outfits selected from the airport’s stores and took part in a photo shoot and catwalk. More than 50 looks were created and the fashion shows were broadcast live on screens in the terminals and on Facebook Live.
[Click to watch a video of the fashion show]
