Premium Italian denim brand Diesel will showcase a curated selection from its Summer 2019 range at the upcoming TFWA Asia Pacific Exhibition in Singapore. The company will present jeans, other clothing and accessories including its JoggJeans range, the latter specifically designed to target travellers.
Light denim washes, playful leather, strokes of neon, and a Western bandana style print are some of the key design elements of Diesel’s Summer 2019 Collection. The Summer Drop range was heavily influenced by Tokyo, and looks to the street-style of Shibuya and Shinjuku for inspiration.
Diesel will also showcase the latest campaign called #MakeYourWayTheSuccessfulWay, which reveals another chapter to the ‘break the rules’ brand philosophy. In line with this, the #MakeYourWayTheSuccessfulWay campaign features different Instagram influencers that represent an aesthetic that is not in the mainstream, dressed in Diesel, as they reflect on living their lives through social media.
Diesel is exhibiting at Level 1-Stand R15 at TFWA Asia Pacific.
