The first eponymous fragrance from French fashion house Chloé launched in 2008 and has since been bolstered by Chloé Fleur de Parfum and Chloé Love Story.
Now, the Christmas advertising campaign, comprising a short animation and print images, offers up the brand’s complete fragrance offer via Santa’s over-flowing sleigh – with a cute puppy thrown in for good measure.
The Changi 1st outlet serves as a one-stop-shop for travel beauty tips, complimentary skin hydration services and opportunities to purchase Elizabeth Arden travel-related beauty products.
The luxury goods powerhouse attributed the sales decline to sluggish market conditions, notably in China, and the ongoing transitions within the group’s houses. But Kering Eyewear bucked the negative trend.
“Our multipolar approach to beauty – from luxury to mass, professional to dermatological, in all channels, all price points, and all geographies – allows us to seize all growth opportunities and offset temporary points of softness,” says L’Oréal CEO Nicolas Hieronimus.
