Shiseido Travel Retail’s Clé de Peau Beauté brand will present its AW18 product offer at the upcoming TFWA Asia Pacific Exhibition (booth U9, level 1).
The AW18 line-up comprises new Firming Serum Supreme, Lipstick Cashmere, Lip Glorifier, Radiant Cushion Foundation and Radiant Corrector for Eyes.
Firming Serum Supreme features 4D technology which is claimed to provide macro-uplift and micro-tightening effects to combat 3D gravity and target loose skin. The serum also contains Illuminating Complex EX, derived from rare platinum golden silk and Japanese pearls, to deliver radiance and hydration.
Lipstick Cashmere includes a light Transition Powder that moves with the lips to create contours. The product is blended with Illuminating Hydro-Wrap Complex and argan tree oil and has a cream-like consistency. The lipstick, available in travel retail from July, comes in eight matte shades.
Lip Glorifier features a Glow-Up oil base, a three-part innovation made up of colour components and luminous oil. The product is formulated with shea butter, sunflower oil and argan tree oil and helps keep lips moisturised.
The three key ingredients – colour agents, colouring component and oil – respond to amino acid levels in the lips to release a soft pink, which enhances the lip’s natural shade. Lip Glorifier will launch across travel retail in July.
Radiant Cushion Foundation comprises a special formulation, with beneficial moisturisers, which hydrates skin and provides a fine, textured finish, said Clé de Peau Beauté.
According to the brand, the product works to reduce the appearance of damage caused by environmental stress and camouflages imperfections. The elastic, clear gel base and adhesive property adapts to skin’s movement and provides buildable coverage.
The following shades will be available in travel retail from October: I10, O10, O20 and B10.
Radiant Corrector for Eyes targets dark circles and uneven tone with colour-correcting pearls which counteract and illuminate shadows. Red and yellow agents emit a soft light to help camouflage darkness and dullness and balance uneven skin tones, according to the brand.
Radiant Corrector for Eyes is set to launch four shades: Ivory, Beige, Almond and Ochre in travel retail from August.
