Family Brands Alliance member Maison Villevert is set to introduce a new malt whisky into travel retail.

As reported, the spirits specialist acquired French craft distiller Celtic Whisky Compagnie last year. Glann Ar Mor and Kornog whiskies joined the Maison Villevert line-up which includes G’Vine and Nouaison gins, June gin liqueur, La Quintinye Vermouth Royal, La Guilde du Cognac and Excellia tequila.

Maison Villevert’s new whisky, which is said to combine “Celtic origins and a French touch”, will be revealed on the Family Brands Alliance stand (Green Village H52) at the TFWA Exhibition on Monday 25 October, from 3pm until 5pm.

Maison Villevert Founder, oenologist and creator of Cîroc Vodka and G‘Vine Gin, Jean-Sebastien Robicquet, will be on-stand, along with Master Distiller Aël Guégan.

Family Brands Alliance was formed in 2017 and includes four family-owned companies which share similar visions, passions and values.

They include Waldemar Behn, producer of premium spirit DANZKA Vodka, Pallini Limoncello and Bache-Gabrielsen Cognac. Maison Villevert’s G’Vine gin, which is distilled from grapes and infused vine flowers, was launched into travel retail at the 2018 TFWA World Exhibition.