CHINA. Cartier has boosted its presence in the key Hainan travel retail sector by opening a boutique at Haikou Meilan International Airport Terminal 2.
The opening at the gateway to the island province’s capital follows the French luxury house’s unveiling of a three-storey flagship boutique within the cdf Haikou International Duty Free Shopping Complex in late 2022.
The Haikou Meilan boutique, located centrally in the newly opened terminal’s retail and experiential space, features a wide array of Cartier’s finest collections.
The design was inspired by Hainan’s island life, blue sky and lush vegetation. It features green and blue colour palettes, contrasted by the juxtaposition of natural and urban landscapes. The creativity and savoir-faire of the Maison have been brought to life through the décor’s patterns and textures.
The façade draws visitors’ attention with a design inspired by the island’s undulating water surrounds, defined by subtle curves and gradients. Upon entering the boutique, clients discover the Maison’s collections and latest novelties.
The feminine universe, located near the entrance, is marked by a golden wall patina with a foliage motif reflecting the island’s lush forests and treated in a gold gradient. Mirroring the space, the masculine zone is treated with a green fluted stone wall in a repetitive motif, reaffirming Haikou’s dynamism.
The famed panther fresco, situated in the bridal area, is composed of rich materials and textures. The coloured tones and organic motifs denote both the island’s geography and the house’s codes while the bluish and green tones offer reference to Hainan’s s waves and vegetation. The panther symbolises the brand and the wood marquetry expresses the Maison’s reverence for traditional craftsmanship.
A VIP Lounge for prestige clients offers a cosy and organic space that can be personalised to suit their needs. It is infused with new depths of richness and energy through a panel featuring vegetal motifs in powdery shades enhanced by gold nets, and seating covered in golden fabric adorned with cushions mixing geometric and floral motifs. 
