Travel pillow brand Cabeau has launched the latest Air Evolution Neck Pillow. The design features an enhanced machine-washable cover and inflation system, which minimises the effort needed to inflate and deflate the pillow.
The upgraded cover gives the user more comfort compared to previous models, claimed the brand owner. The single-breath inflation system — which features a large easy-access valve — eliminates the need to open the pillow cover or squeeze the valve to inflate.
The Air Evolution Neck pillow comes in compact peggable box packaging which allows for more merchandising options in travel retail locations, where space is often limited.
The vertical format also makes it an option for display near impulse items or at till points.
According to Cabeau, the new launch not only strengthens its position as one of the world’s leading travel pillow brands but also highlights its commitment to work with travel retailers to enhance its products.
Cabeau Global Travel Retail Sales Director Lital Guedalia commented, “We are delighted to announce the newest edition of our popular, market-leading Air Evolution inflatable neck pillow. Compact size, comfort and ease-of-use are the key trends we identified from customers and industry partners to create the ideal inflatable pillow preferred by savvy travellers.
“In the current climate, Cabeau believes it is vital to continue innovating and exceeding customer expectations to remain viable in the market. We are working hard to ensure the health and safety of our staff and partners, but we are also planning for what we are sure will be a bright and exciting future.”
