Blackjack Promotions extends reach with Casey Recruitment acquisition

UK/IRELAND. Blackjack Promotions has acquired Ireland’s Casey Recruitment, expanding its reach into Dublin, Shannon and Cork airports. The terms of the transaction were not disclosed.

Blackjack is a recruitment agency supplying travel retail and customer service specialists to airports. It said its travel retail sector income increased by +40% year-on-year in 2016.

Casey Recruitment provides temporary and permanent staff to Ireland’s retail industry, with a focus on luxury brands and the travel retail sector. Current clients include L’Oréal, William Grant & Sons and Estée Lauder.

Following the completion of the acquisition on 31 December, Casey Recruitment is undergoing a rebrand to Blackjack Ireland, headed by Norma Murphy.

blackjack staff
Blackjack Promotions says it is “committed to connecting consumers with brand experiences that are exciting, engaging and immersive”

Blackjack Promotions Managing Director (and Director of Retail & Experiential Services for parent company OmniServ) Sally Alington said: “We are a dynamic and ambitious business, constantly focused on growth and expansion by providing elevated service levels and innovation for our clients.

“This latest acquisition presents a really exciting opportunity for us to develop Blackjack’s presence in Ireland, as well as continue to build upon existing excellent relationships with Aer Rianta, DAA and Heinemann.”

Casey Recruitment Managing Director Mary Kelly commented: “It was important to me that the business we built up over the years with our wonderful staff and premium clients would continue to develop and flourish. I have known Sally and Blackjack for many years and am confident of great things to come.

“My staff are looking forward to a bright future ahead with lots of opportunities. Our clients can be assured of continued excellent results with Blackjack offering their vast expertise in the customer services industry.”

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