French wellness and spa company Be Relax will make its debut at this year’s TFWA World Exhibition & Conference with a range of new services and products (Blue Village, C8).

Heading its portfolio is the My 2-in-1 Sleep Cocoon & Wellness Pillow which is said to provide a new wellness experience.

My 2-in-1 Sleep Cocoon, inspired by the massage chair in Be Relax spas, is claimed to revolutionise the way to sleep inflight by supporting the neck and spine and relieving upper body tension.

According to Be Relax, the pillow can be inflated in eight seconds and deflated in ten seconds and can also be used as a lumbar cushion to convert a narrow seat into an air couch onboard.

My 2-in-1 Sleep Cocoon: “Providing a new wellness experience”

The brand will also show its Wellness Pillow – Sleep Therapy, made from duo-density memory foam. The pillow aims to provide firm neck support and offers a soft touch. Be Relax said its removable shiatsu massage pearl helps against insomnia, calms anxiety and relieves headaches by stimulating the Feng Fu acupuncture point.

The pillow’s concave shape allows travellers to wear a headset while sleeping. It is available in two natural colours with leather details.

The Be Relax Memory Foam Wellness Pillow will also be highlighted at the Cannes event.

The Wellness Pillow – Sleep Therapy will be spotlighted at Cannes

Be Relax’s wellness and beauty services, including chair massages, reflexology, aromatherapy, manicure and hair styling, are available in more than 44 stores across 12 countries.

Earlier this year the company added virtual reality (vr) technology to selected massage services for passengers at Dubai International Airport.