Bacardi has launched a travel retail exclusive Chinese New Year gift tin for Dewar’s 18yo across Asia Pacific and at Dubai Duty Free.
The limited-edition release marks the Year of the Pig, which begins on 5 February.
Bacardi said demand for Dewar’s was growing strongly in Asia Pacific travel retail, with double-digit sales increases recorded year-on-year. The brand owner also noted that demand was doubling year-on-year among Chinese shoppers, according to its own figures (to November 2018).
The Dewar’s 18yo blended Scotch whisky is double-aged in oak casks and is described by Bacardi as “creamy, full and well-rounded”. The travel retail exclusive 1-litre presentation box edition comes with a recommended retail price of US$99.
The release is available from the following 15 airport and land border retail locations:
- Auckland (ARI & Lagardère);
- Bangkok (King Power);
- Beijing (Sunrise);
- Dubai (Dubai Duty Free);
- Hong Kong Airport (Lagardère);
- Hong Kong Border (Anway);
- Kuala Lumpur (Eraman);
- Seoul (Lotte & Shilla);
- Shanghai (Sunrise);
- Sri Lanka (Dufry & Flemingo);
- Taipei (Everrich);
- Zhuhai (Zhuhai Duty Free).
