Luxury tea company Tea Forté has appointed Michael Gebrael as its Chief Executive Officer.
Gebrael joins US tea specialist Tea Forté from Bare Escentuals where he was Vice President and General Manager, following executive positions with Shiseido, Estée Lauder and L’Oréal.
Tea Forté said Gebrael’s global operational expertise will help shape the brand’s future.
Tea Forté Vice President Global Sales & Travel Retail Moshe Cohen will continue to lead expansion in global travel retail.
The company’s products are currently available with retailers including Duty Free Americas, International Shoppes, London Supply and Lotte Duty Free.
