UK. Network Rail has reported a +9.5% year-on-year increase in retail sales at its UK train stations over the festive period.
Almost one in three (32%) station visitors entered a retail outlet during the period in review (19 November – 24 December), and total sales of over £83 million (US$102.2 million) were recorded.
The results show that stations are becoming key destinations for last-minute gifts, supermarket shopping and pre-Christmas dining, according to the company.
Network Rail said 106 million people visited its stations during the festive period, an increase of just under +10% compared to 2015.
Food and drink outlets performed particularly well, the company noted, with the top five outlets in stations recording an average of +50% growth over the period.
Retail stores posted growth of +24%, which was driven by gift purchases. Station supermarket sales increased +4%.
Edinburgh Waverley (+41%), Birmingham New Street (+26%) and Leeds (+15%) were the best performing stations. In London, Paddington (+13%), King’s Cross (+12%) and Euston (+10%) posted the strongest growth.
“The quality and diversity of gifts, food and beverage options now available to station users is a direct result of station investment,” said Network Rail Managing Director of Property David Biggs.
“Our major retail developments and strategy to bring in new and exciting retailers is helping us achieve our long term goal of improving the station experience for our customers, while crucially generating vital funds to reinvest back into the railway.”
