Davidoff targets the holiday season with new tubo and gift selections

Davidoff has launched new tubo and gift lines, which include a travel shopping-exclusive selection, as it invites aficionados to share its passion for “new and original cigar experiences”.

The Tubos Selections and Gift Selections target holiday season purchases. “Every selection is an invitation to discover cigars from the four corners of the world, crafted with a variety of tobaccos that represent the depth of rich tastes that Davidoff has to offer,” the brand said.

Davidoff targets holiday season gifting with its new Gift Selection.

Davidoff Tubos Selections offers two matt-finished packs, each containing three cigars. One assortment includes three of Davidoff’s best-sellers: Signature 2000, Signature No. 2 and Aniversario Special R. The second pack offers Nicaragua, Escurio and Yamasá blends in the Robusto format.

Both packs offer a -10% discount on the recommended single cigar price and include a leaflet providing information on the entire Davidoff cigar portfolio.

Tubo format cigars are included in Davidoff’s latest gifting lines.

Davidoff said its three Gift Selections represent “an exciting sensory journey into the rich flavours of some of the most sought after Davidoff blends”.

The wooden inlaid boxes have an outer sleeve with information about the cigars on the back. One box contains five top-selling Robustos; the second offers six Figurados. According to Davidoff, the figurado shape requires years of experience and expertise to roll and is a testament to the brand’s craftsmanship.

The third gift box, Davidoff Premium, is exclusive to travel retail and contains nine of the brand’s “most coveted” cigars in several formats: Signature No.2; Signature 2000; Aniversario Entreacto; Millennium Piramides; Escurio Robusto; Nicaragua Toro; Yamasa Petit Churchill; Winston Churchill Churchill; and Winston Churchill The Late Hour Robusto.

Oettinger Davidoff Marketing Manager Global Travel Retail Alice Röseler said the assortment represents “a journey of discovery into everything Davidoff has to offer in terms of intensity, flavours and aromas”.

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Davidoff Gran Torpedos is available for a limited time and offers flavours of Nicaragua, Brazil and the Yamasá region of the Dominican Republic.

It marks the first time that Davidoff has rolled its Nicaragua, Escurio and Yamasá blends into the Gran Torpedo format (56×4), which is new to the portfolio. Davidoff said the Gran Torpedo’s shape allows the experience to be customised; the cigar can be cut close to the top for an intense taste and further down for a mellower experience.

Yamasá Robusto Tubos feature wrapper and binder from Yamasá and Nicaraguan filler tobaccos from Condega and Estelí, blended with Dominican Piloto and Mejorado tobaccos.

The new lines are rolling out this month. Davidoff Tubos Selections, the Gift Selections, Gran Torpedos and Yamasá Robusto Tubos will be available at selected locations outside the USA. The Tubos Selection, including Davidoff’s white label cigars and the Yamasá Robusto Tubos, will be available in the USA, along with two Gift Selections exclusively created for the US market.

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