ARMENIA. Italian writing instruments specialist Montegrappa has partnered with the Armenian Football Association to support charities for Armenian children.
Montegrappa recently hosted an afternoon with children from Armenian humanitarian centres. Local football hero Henrikh Mkhitaryan, who plays for the German club Borussia Dortmund and the Armenia national team, supported the event.
Montegrappa collaborated with the Armenian Football Association to host an afternoon with children from Armenian humanitarian centres |
In recognition of his talent and inspiration to Armenians, especially the younger generation, Montegrappa presented Mkhitaryan with a limited edition Erebouni Hokevor silver pen. Montegrappa donated another pen from the same collection for a charity auction, with proceeds going to the development of Armenian children.
Montegrappa Middle East Marketing and Operations Director Hatham Nasr said: “The Erebouni pen is a fitting tribute to Armenia and through this event, we hope to inspire the young generation of Armenia who are the future faces of the country. We also hope to reach out to the Armenian community across the globe as these pens have certain emotional values attached to them – emotions that connect and bind all Armenians together.”
Montegrappa’s Erebouni Hokevor pen: a “labour of love” limited to 100 pieces |
Erebouni is the ancient name of Yerevan, the capital city of Armenia. The Erebouni collection, released by Montegrappa earlier this year under the slogan “˜Rebirth Through Eternity’ as a “spiritual and intellectual” tribute to the Armenian nation, offers three styles. The Hokevor edition is limited to 100 pieces; Haverj is limited to 1,915 pieces, while Kragan is a regular collection, but with a limited production period.
The concept for the writing instruments came from two members of the Armenian community in the United Arab Emirates, Armenian Football Association Vice President Dikran Tchablakian and Krikor Jabourian, who developed the idea before approaching Montegrappa.
Lebanese artist Koko Garabet Sakayan contributed to the design, which includes symbols of Armenian culture such as the pomegranate, which symbolises life; the “˜Wheel of Eternity’ for continuity; the dove; and a single teardrop on the signature clip, representing grief.
Tchablakian commented: “The project Erebouni is a labour of love, born out of our reverence for Armenia; a look at the future in hope and joy for the growth and progress of the country.”
Further information about the Erebouni pens is available on www.armenianpen.com
