Coty has extended its Calvin Klein fragrance portfolio with the addition of Deep Euphoria. It will be available worldwide from 1 August.
The fragrance, created by Honorine Blanc in collaboration with Ann Gottlieb of Firmenich, is said to be the first vibrant chypre floral in the Calvin Klein portfolio.
Top notes of black magic rose and the aquatic ingredient cascalone provide an “aura of humidity” throughout the fragrance, while geranium, jasmine sambac and a base of musk and patchouli round out the fragrance.
The Deep Euphoria global advertising campaign features actress Margot Robbie as the face of the fragrance. According to Calvin Klein, she represents the modern, empowered woman.
The bottle, a deep aubergine colour, is a reinterpretation of the classic Euphoria bottle. The glossy black carton features a diagonal beam of neon glow, which is said to represent a door slightly ajar.
The Deep Euphoria range includes: Eau de Parfum 30ml, 50ml, 100ml; Eau de Parfum Rollerball; Body Lotion/Shower Gel.
